{"id":1095,"date":"2022-09-21T16:08:04","date_gmt":"2022-09-21T16:08:04","guid":{"rendered":"https:\/\/haaveilla.barbarafavaro.com\/?page_id=1095"},"modified":"2022-09-23T15:59:33","modified_gmt":"2022-09-23T15:59:33","slug":"exa-innovation","status":"publish","type":"page","link":"https:\/\/haaveilla.barbarafavaro.com\/index.php\/portfolio-case-study\/exa-innovation\/","title":{"rendered":"EXA Innovation srl"},"content":{"rendered":"

\u00a0Premessa<\/strong><\/em><\/p>\n

EXA innovation<\/strong><\/a> progetta applicativi per migliorare il processo gestionale delle imprese, opera da anni nel settore e pu\u00f2 vantare un notevole portfolio clienti e, quindi, un’ottima Reputation<\/strong>: queste sono premesse perfette per attuare un refresh della Brand Image senza dover stravolgere l’identit\u00e0 aziendale. In questo caso abbiamo attualizzato la Brand Purpose<\/strong> e la Value Proposition<\/strong> per progettare una nuova comunicazione in modalit\u00e0 Storytelling.<\/p>\n

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Storytelling<\/strong><\/em><\/p>\n

La progettazione del nuovo website ha fatto leva sulla necessit\u00e0 di raccontare l’evoluzione aziendale negli anni, guidata dalla propria Vision<\/strong> e Mission<\/strong> ovviamente, e tradurre gli inevitabili tecnicismi del settore per un pubblico di non-adetti-ai-lavori. L’inserimento dei Case Study<\/em> va a rafforzare la proposta totalmente tailor made<\/em> (trad. su misura<\/em>) offerta da EXA Innovation<\/strong> ai suoi clienti, con la possibilit\u00e0 di avvalersi di servizi di comunicazione aggiuntivi (website, portali ecc.) adattati a qualsiasi esigenza.<\/p>\n

Il progetto ha visto coinvolte diverse competenze che hanno lavorato in simbiosi:<\/p>\n

Barbara Favaro<\/strong><\/a>\u00a0 \u2013 storytelling & copywriting<\/em><\/p>\n

Sara Zoli<\/strong><\/a> di saralab2.3 – laboratorio grafico<\/a>\u00a0 – progetto grafico<\/em><\/p>\n

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NSI<\/strong><\/a><\/td>\nFarmacia Caruso<\/strong><\/a><\/td>\nFasanella Immobiliare<\/strong><\/a><\/td>\nMario Carotenuto<\/strong><\/a><\/td>\nFollow_Es<\/strong><\/a><\/td>\nLa Tisaneria<\/strong><\/a><\/td>\nB&B Bel Sal\u00f2<\/strong><\/a><\/td>\nScuderia Castello<\/strong><\/a><\/td>\nTadaam<\/strong><\/a><\/td>\ngen.<\/strong><\/a><\/td>\n<\/tr>\n
Yukon<\/strong><\/a><\/td>\nbd<\/strong><\/a><\/td>\nAnesono Triduo<\/strong><\/a><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

\u00a0Premessa EXA innovation progetta applicativi per migliorare il processo gestionale delle imprese, opera da anni nel settore e pu\u00f2 vantare un notevole portfolio clienti e,…<\/p>\n

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