{"id":823,"date":"2021-11-06T14:26:46","date_gmt":"2021-11-06T14:26:46","guid":{"rendered":"https:\/\/haaveilla.barbarafavaro.com\/?page_id=823"},"modified":"2022-09-23T16:30:18","modified_gmt":"2022-09-23T16:30:18","slug":"scuderia-castello-2","status":"publish","type":"page","link":"https:\/\/haaveilla.barbarafavaro.com\/index.php\/portfolio-case-study\/scuderia-castello-2\/","title":{"rendered":"Scuderia Castello"},"content":{"rendered":"

Premessa<\/strong><\/em><\/p>\n

Un’attivit\u00e0 complessa da raccontare quella di Scuderia Castello<\/strong>, situata nell’alta sponda bresciana del Lago di Garda, ma soltanto se hai l’ambizione di renderle un servizio onorevole. L’Agriturismo<\/a><\/strong>, il Maneggio<\/strong><\/a> e il Rifugio Campei<\/strong><\/a> offrono agli affezionati clienti e a chi li scopre per caso mille buone ragioni per frequentarli. La narrazione del territorio e della propria esperienza personale pluridecennale sul campo sono le armi vincenti del Titolare dell’azienda, Giovanni Zambiasi<\/strong>, e sarebbe stato un vero spreco non approfittarne per arricchire il website<\/strong> di Scuderia Castello e contribuire alla very good reputation<\/em> che si \u00e8 saputa guadagnare negli anni.<\/p>\n

 <\/p>\n

\"\"
Il panorama che si pu\u00f2 godere dall’agriturismo di Scuderia Castello<\/figcaption><\/figure>\n

 <\/p>\n

Storytelling<\/strong><\/em><\/p>\n

Ogni attivit\u00e0 di Scuderia Castello<\/strong> \u00e8 stata raccontata in uno spazio dedicato con la creazione di tre siti collegati tra loro (utilizzando i sottodomini), ma che possono essere navigati e essere oggetto di campagne Google Ads e Social anche autonomamente (l’Agriturismo, il Maneggio e il Rifugio sono realt\u00e0 indipendenti e questo comporta anche una differenziazione per quanto riguarda il bacino d’utenza interessato). Il re-branding per il 2021 ha interessato il sito, nel 2022 anche le pubblicazioni sui Social Networks (Facebook e Instagram) verranno re-brandizzate per presentare le diverse iniziative e gli eventi offerti dalla struttura.<\/p>\n

 <\/p>\n

Il progetto ha visto coinvolte diverse competenze che hanno lavorato in simbiosi:<\/p>\n

Barbara Favaro<\/strong><\/a> \u00a0 \u00a0 \u2013 storytelling & copywriting<\/em><\/p>\n

Emanuela Binetti<\/strong><\/a>\u00a0 \u2013 webdesigner
\n<\/em><\/p>\n

Alice Bozzoni<\/strong><\/a> \u00a0 \u00a0\u00a0\u00a0 \u2013 digital strategist<\/em><\/p>\n

 <\/p>\n

Scopri altri Case Study:<\/strong><\/p>\n\n\n\n\n
Anesone Triduo<\/strong><\/a><\/td>\nbd<\/a><\/strong><\/td>\nFasanella Immobiliare<\/strong><\/a><\/td>\nFollow_Es<\/a><\/strong><\/td>\ngen.<\/strong><\/a><\/td>\nLa Tisaneria<\/strong><\/a><\/td>\nMario Carotenuto<\/strong><\/a><\/td>\nNSI<\/strong><\/a><\/td>\nTadaam<\/strong><\/a><\/td>\nYukon<\/strong><\/a><\/td>\n<\/tr>\n
EXA Innovation srl<\/a>
\n<\/strong><\/td>\n		Farmacia Caruso<\/a>
\n<\/strong><\/td>\n		B&B Bel Sal\u00f2<\/a>
\n<\/strong><\/td>\n		\u00a0<\/strong><\/td>\n\u00a0<\/strong><\/td>\n\u00a0<\/strong><\/td>\n\u00a0<\/strong><\/td>\n\u00a0<\/strong><\/td>\n\u00a0<\/strong><\/td>\n\u00a0<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Premessa Un’attivit\u00e0 complessa da raccontare quella di Scuderia Castello, situata nell’alta sponda bresciana del Lago di Garda, ma soltanto se hai l’ambizione di renderle un…<\/p>\n

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